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AI, Bots, Cognitive Services… Transforming Marketing Now

  • Debate Hall Koelnmesse GmbH Messeplatz 1 50679 Cologne Germany (map)

The Future is now: Digital Transformation is not simply about technology — it requires business leaders, marketers, brands to re-envision existing business models and embrace a different way of bringing together people, data, and processes to create value for their customer. In this session, Microsoft's Stephen Sirich and Shenda Loughnane, iProspect, lift the veil on tomorrow’s technologies disrupting our industry today.

Speakers:

  • Shenda Loughnane, Global Strategy Officer iProspect
  • Stephen Sirich, General Manager Bing Ads Marketing Microsoft

Location:

Debate Hall
Koelnmesse GmbH Messeplatz 1
50679 Cologne
Germany